Superdry Vacancies – Lead Copy & Content Editor

Job Description:

This role will report into the Senior Brand Manager, with responsibility for the Copy and Content Team. In this role you will work collaboratively with your counterparts in Brand Management, Collection Strategy, Product Creative, Brand Creative, and Channel Marketing, and contribute to the change and elevation in brand perceptions by building compelling and engaging stories against the monthly content plan that engages, informs and motivates our consumers across all consumer channels.

Job Responsibilities:

• Collaborate with the Brand Management Team, and the wider brand teams, to define the long-term content strategy for each of our five brands
• Collaborate with the Channel Marketing team to build a dynamic content planning process that fulfills the requirements across all channels ensuring replication and amplification of themes and stories.
• Collaborate with the Brand Manager, and the wider brand team, to build the seasonal brand content strategy and ensure all content is delivered on time in full
• Manage and maintain Brand content effectiveness insights throughout and post campaigns and embed key learnings into future plans, building a deep understanding of our audience(s), their interests and motivations to gain actionable insights to strengthen the connection to the brand
• Undertake regular research (both reactive and proactive) to inspire content subjects – e.g. interviewing design and collection management teams on our seasonal inspirations, sources and product truths.
• Provide visual detailed campaign and content approval decks to Creative Director
• Lead your team to take ownership of each Brand Calendar, define critical timings, align with trading and merchandising realities, maintaining a live reference document for the business that enables delivery of integrated cross channel messaging
• Challenge business as usual, seek out innovation, disrupt so we stand out and are ‘talked’ about, renowned and admired for our consumer conversations

Job Requirements:

• From a branded background, (preferably in fashion) with agency experience managing similar brands
• An experienced people manager
• An experienced content creator and manager working in a similar role in a related industry.
• A competent communicator with excellent relationship management and influencing skills. A team player who thrives in a collaborative matrixed environment
• Agile, adaptable and resilient, able to switch between planning and doing.
• Experienced in businesses/brands of scale, but also those considered startup, independent or disruptive.
• A highly organised, deadline focused, job finisher with a strong sense of accountability
• A natural relationship builder that seeks out the connections to be able to deliver
• Able to distil culture and insights in to engaging content and messaging
• Passionate, energetic and identify with our style choices and their cultures.
• Aware and engaged on trends, developments, new thinking and cultural momentum that will affect our style choices and how we communicate.

Job Details:

Company: Superdry

Vacancy Type: Full Time

Job Location: Southampton, England, UK

Application Deadline: N/A

Apply Here

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