
Website Live Nation
Job Description:
Live Nation Entertainment’s Media & Sponsorship Division is seeking a highly resourceful team player to bring their passion for live music and interest in creative research methodologies and data analysis as Senior Analyst of Fan Insights.
Job Responsibilities:
- Contribute to day-to-day admin of panel providers – work with vendors to design engagement activities including quick polls and Hub discussions, analyze results, and democratize key insights
- Help democratize data throughout the organization and equip Sales, PR, and Solutions Development teams with information that is relevant to their business objectives
- Support entire lifecycle of market research projects; includes recommending methodologies, designing thoughtful questionnaires, programming and launching surveys, monitoring fieldwork, identifying key audiences, and generating crosstabs
- Pull out key themes from qualitative research activities and open-ended responses in surveys
- Leverage existing research to curate insights narratives for Sales and Integrated Marketing teams
- Distill information from vast data sets into digestible and actionable insights
- Help manage recruitment for proprietary research panel – includes supervising email distribution and coming up with creative solutions to meet recruitment goals
Job Requirements:
- Must be comfortable working in Microsoft Excel, PowerPoint and/or Keynote
- A creative problem solver who embraces new challenges
- Bachelor’s Degree
- 1-2 years work experience in consumer insights, market research agency experience is preferable but not required
- Experience writing surveys and qualitative research activities
- Experience distilling large data sets into actionable insights
- Eagerness to learn new platforms and methodologies
- Ability to iterate quickly and adapt to the needs of the business in an agile fashion
- Passionate about live music, media, and culture
- Strong organizational, prioritization, and communication skills
Job Details:
Company: Live Nation
Vacancy Type: Full Time
Job Location: New York, NY, US
Application Deadline: N/A
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