Senior PR Manager – Jobs at Expedia

Job Description:

The Senior PR Manager will focus on promoting the benefits of working with Expedia Group to Hotel partners, helping to manage the perception of Expedia Group through engagement with the travel industry at-large. You will engage with business/trade media and industry influencers, while also leveraging industry conferences and associations to promote Expedia Group’s value proposition efficiently and at scale. You will support the Hotels team in executing against the IR strategy at a global level, using both in-house and agency resources.

Job Responsibilities:

• Coordinating and maintaining regional messaging, reactive Q&A, media statements, editorial and event calendars
• Engaging with internal subject matter authorities and partners including legal, investor relations etc, to ensure communications is in-line with overall business objectives
• Researching and evaluating speaker opportunities for industry events, managing relationships with event organizers, preparing briefing materials and presentations for spokespeople, providing on-the-ground and virtual support at events, as needed
• Using internal resources and third-party data and research to support a comprehensive, multi-market media relations program crafted around the Hotel narrative, including creative story pitches, bylined articles, press releases and other media assets and efforts
• Partnering with the wider Expedia Group communications community to support the roll-out of Expedia Group-wide initiatives where appropriate and aligning on strategic release of campaigns
• Providing PR counsel and support to executive leaders for media interviews
• Delivering against Hotel communications strategy across Expedia Group
• Supporting Industry Relations’ Global Initiatives work by localizing campaign assets and carrying out the campaign including outreach, monitoring and tracking results
• Driving Hotel strategy using PR agencies in key regions, ensuring they achieve set critical metrics in each market. These could include securing media coverage and speaking opportunities at events, to handling media enquiries on a reactive basis

Job Requirements:

• 8+ years of PR experience
• Spanish preferred
• Background in travel or ecommerce industries
• Ability to travel for business when required
• Familiarity with global business cultures – having previously worked in a multi-cultural environment

Job Details:

Company: Expedia

Vacancy Type: Full Time

Job Location: Miami, FL, US

Application Deadline: N/A

Apply Here

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