Boots in Manchester – Content Specialist

Job Description:

A really exciting opportunity has arisen within the Creative Content & Brand Visual Identity team as a Content Specialist, reporting into the Content Marketing Manager.

You will work across the Wellness and Healthcare marketing squads as the Content expert, managing and delivering the end to end process for all long form editorial content, including content articles and long form video content. You will work from the initial briefing stage, researching and analysing insight, and putting your recommendation forward on how to translate the brief into content.

Job Responsibilities:

• Accountable for senior stakeholder management at all levels for Wellness and Healthcare content, ensuring they see all creative at the relevant times
• Accountable for supporting, planning and delivering long form editorial content for boots.com for Wellness and Healthcare, based on insights, trends and SEO, ensuring there is a clear customer journey and content is optimised across all channels
• Responsible for owning the total content plan (project dependant) for the business, updating based on insights, and keeping on top of all reactive and planned trends for your areas
• Accountable for managing product nominations, samples, product sign off, NPD, pricing and deals, PML, legal etc.
• Responsible for the development of cross functional relationships to ensure consistency and integration in delivery

Job Requirements:

• Strong interpersonal skills with the confidence to influence and present to senior stakeholders
• Genuine passion for wanting to provide customers with Wellness and Healthcare advice
• Excellent communication skills. A talent for promoting your ideas to others – and getting them as excited as you are.
• Great enthusiasm for and understanding of editorial content
• Comfortable building and maintaining relationships with external agencies and the management of their delivery against brief

Job Details:

Company: Boots

Vacancy Type: Full Time

Job Location: Manchester, GB

Application Deadline: N/A

Apply Here

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